About Us

Building a business alone takes grit.

Building the team you need to scale just takes guidance.

You’ve worked hard enough. It's time to make more money in your business without taking on more work.

When you’re building a business as an entrepreneur, the work week can feel less like 40 hours and more like 400. The harder you hustle, it seems like your goals are getting further away instead of closer. 

You dreamed of owning a business that gave you a better life, not one that drained the life out of you.

At The Abundance Group, we believe you deserve a team of awesome people surrounding you and making things happen—people who catch the vision for your business and put their talent to work for it.

We want you to know how to find, train, and trust these competent people so you can scale your business. 

Yes, building a team for your business can multiply revenue so you can breathe and reclaim your life without sacrificing your income. In fact, some of our students have quadrupled their income after building a team for their business!

As Seen In

"This program will thoughtfully guide you through a holistic hiring process - covering everything you’ve likely thought about, and more importantly, everything you don’t even know you should be thinking about. If you’re ready to grow your team, don’t do it without Ashley and Dale by your side!"

- Sarah B.

student love

why are we here

Our Story

The Abundance Group is led by daughter/dad duo, Ashley Ebert & Dale Henry. We understand what you're going through because we've walked your path.

While Ashley's wedding planning business has grown into a team of over 40 planners across 10 states - grossing over $5 million in sales (and counting), it definitely didn't start that way.

Once her workload had outgrown the number of hours available in the day, Ashley knew the only way to grow her business and regain a sense of balance was to grow a team. Sound familiar?

Luckily, Ashley's dad, Dale, a highly-coveted leadership development coach for some of the largest fortune 500 companies, was there to guide her in scaling the company she's built today.

Today, Ashley and Dale are helping other creatives (like you!) build teams so they can stop trading time for money and build the  legacies they've dreamt of.

About Ashley

If I'm being honest, I don't really remember what life was like before I had my team.  What I can remember is the day that I realized that my dreams were too big to do alone.

We're not talking "change the world"-type dreams, but tangible ones just out of reach - like living a nomadic lifestyle, taking weekends off (when was the last time you really did that?!), and being able to be there for my husband and daughter when they need me.  You, too?  You're my kind of people. 

Today, my wedding planning company almost runs itself, and provides me the space to pursue new passions - like helping you find the same freedom in your own life and thriving business.  Building a team absolutely, without a doubt, completely changed my life, and I can't wait to watch it change yours, too.

About Dale

Dale has been hired by over 50 Fortune 500 companies along with countless small and mid-sized businesses to improve the performance and lives of over 1.2 million people. He's been named a Master Human Capital Strategist by the international Human Capital Institute, and is also a founding partner with Maxwell Leadership (international coaching team).

But perhaps more importantly, Dale has a gift for removing overwhelm, leading with curiosity, bringing humor and fun to every lesson (even ones about compensation plans), and meeting each person where they're at in their individual business and leadership journey.

Dale will help you think bigger, expand your perspective, and more easily add the role of "coach" to your job title. While we can't all have Dale listed as Dad on our speed dial, we can finally experience his wisdom and expertise through TAG.

Don’t just survive the journey to your dream, enjoy it!

Being a great leader, letting go and trusting your team, avoiding high price tag mistakes - we’ve got everything covered to set you up for success when building your team. With expert guidance knocking out the worries of building a team, you can enjoy a renewed sense of excitement for your business — and finally start living your dream of abundance.

Here's how...

Apply for the INtensive.

We focus on creative entrepreneurs and small business owners who are serious about building a team. If that’s you, fill out the program application now.


Growing a team is challenging and exhilarating. We're here to guide you in taking steps towards your goals, without pressure to get it perfect on your own from the start.

Build your team.


Once you have a well-built team you can count on, your workload decreases while your income increases. Finally become that business owner who takes weekends off with family.

Reclaim your Dream.


Building a team isn't for everyone.

If you’re not sure if you and your business are ready for a team, download The Ultimate Guide to Building Your Team. There’s a checklist that guides you in deciding if a team is a right fit for your life and business goals.

Download the guide!


Looking for speakers for your next conference, workshop, retreat, or chapter meet up?  We'd love to share the power of scaling businesses through team building with your community!

Popular speaking topics include:

Affording a Team: How to Navigate the Overwhelm and Ensure You Always Make Payroll

Unstoppable Leadership: 4 Lessons to Learn to Maximize Your Positive Influence

Trust: Building a Team You Can Depend On Without Micro-Managing

The Five Most Common Mistakes When Building a Team

Team Training: How to Build Simple Yet Effective SOPs

Finding Talent: Where to Look and How to Interview to Find the Perfect Team Member

Have something else in mind?  We'd also be happy to curate a topic perfect for your unique community.  Reach out to discuss your upcoming event today!

Contact us

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