Build your team with EASE
Doors are currently closed for our 12-week Building Your Team Intensive Program
Build a team - Work less - Make more
Sound familiar?
I am terrified to hire the wrong person.
We believe that building your team can unlock an entirely new world for you-- but we know it can be hard to find the right people you trust!
Want to feel confident finding great talent in the sea of people?
Want to feel excited knowing where (and how) to connect with strong candidates?
Want to feel organized knowing exactly which steps to take to make it happen?
Stop thinking you can just "trust your gut" and "wing it!"
The moment you stepped onto this page, we became best friends. So as your best friend, we need you know that winging it when hiring is a bad idea! So take a deep breath and know that we've got you! We will walk you step-by-step through the process and get you the results you've been wanting--but haven't known how to get!
You're fed up with the idea that you are short-staffed. You want to work less and book more but how?!
"I've hired before and it ended badly. How is this any better than what I did?"
Many think they can just trust their gut when it comes to hiring. After all, you're intelligent and you know people--it's how you built your business. Right? Wrong. Without a system and a detailed plan, you'll find yourself caught in the hiring trap, figuring out how to fire, and making costly mistakes.
"I am so busy, I don't have time for this course...do I?"
Oh girl, we know it!! We know how many hats you are wearing but, as your friend, we have to tell you that anyone can spare an hour that will come back to them 25 fold!! Watch it over breakfast; think of it as friends just hanging out!
"How do I know if this mini course is the right fit for me?"
Are you...overworked? Understaffed? In need of support? Are you a women owned business? Do you like hanging with friends who genuinely can help? You are in the right place!! Whether you've hired before or not, we promise it's never been THIS easy!! We've got you fully supported my friend!
"How do I know a quality candidate when I see one? I want someone I can trust!"
Nobody wants to have to fire someone shortly after the exhausting work of hiring them. That's why we share honest feedback on what to look for in a candidate so you can hire confidently and feel at ease knowing this is someone you can truly trust with your business.
Perhaps this is your first hire (Congrats!!) or you've hired without success. We meet you where you are at with results that lead to you working less--sweet!
Our wish for you:
That you feel confident in your team
Owning and running a business is a lot of work if you are doing it alone but if you have a strong team you are confident in, it can be life changing!! You deserve that!
To crush your current ceiling
By finding great talent, you can start offboarding tasks you don't love and start being freed up to do the work you love. The best part?? You can take on more inquiries without working more. Now those are some books we want for you!
Clarity as you build your team
Whether you are hiring for the first time, need more people on your team, or you are sick and tired of hiring people that just "aren't working out" we are here for you. We desire for you to have clarity so you can be organized. Let's do this thing right!
We've helped over 200 business owners just like you!
Our team brings three unique perspectives that have guided hundreds of business owners just like you to success! Dale has worked with fortune 500 companies across the globe. Ashley runs the largest wedding planning company in the country. And Kayla vet over 250 candidates last year when hiring and has a success rate of 80%-- higher than your average recruiter! We know how to get you great candidates!
So how does this feel?
- You buy the mini course (mini?? You saw everything included right?)....
- You finish it over breakfast...
- You have a plan by the time you hit your desk!
That's confidence before you even finish that second cup of coffee!!
Ready to hire the right talent?
"I couldn't have done it without this incredible program!"
Before the BYT Intensive, I was unsure of how to start building my team. But now, after the program, I am more prepared for a financial, process, and legal perspective, and I have been able to craft a clear onboarding process that will set my future team up for success.
Patrice - Purposely Designed
"Ashley and Dale are a dynamic duo! They seriously thought of everything for this course!
The tools they have provided are invaluable and I'm so excited to implement everything I have learned to continue to build a larger team and continue to strengthen my already existing team. If you are looking to build a team, this course is a no brainer!"
Krista - Weddings with a twist
"Joining the Intensive has been one of the best decisions I've made for my business.
Before joining, I felt so overwhelmed with the thought of hiring and onboarding. Now, I have a clear roadmap to guide me through the process and a support system available every step of the way!"
Desiree - devoted wolf events
"I have taken a few intensives in my day and no other program has given the take-aways like TAG did.
I really needed a program with tools to grow my team, learn the options I had with the team, and really approach my business in a smart way to set myself up for success. Ashley and Dale balance each other perfectly in this program; I felt like I was getting a 2-in-1 approach."
Michelle - Urban events Co.
"From practical tools to mindset and brainstorming opportunities, it was a comprehensive training on how to be successful with a team.
This was one of the best business decisions I have made so far! I was at the very beginning stages of having a team when I started it, and Ashley and Dale went through everything I needed to set my company up the best way for my vision."
Jenny - Rosepop Parties
"This program is a true blessing and a resource that I can refer back to as I add new team members and continue to dream big.
I knew that if I wanted to scale up without losing my mind and also service my clients well, I needed to bring in some help. Ashley and Dale covered all of the bases from mindset, to hiring, to leadership skills...they were an open book with NO FLUFF!"
Janel - Creating joy events
"Since being a member of TAG, I have taken more action with my business, have become more visible, and have generated more qualified leads.
This was one of the best decisions I have made for my business. Ashley and Dale really care about their members and genuinely want you to succeed! The Abundance Group really lives up to its name!"
Josie - Enchanted ever after
"Joining TAG a few months ago was a leap of faith that now feels like one of the best business decisions I’ve made
I’ve been delighted by the level of support and the depth of their services. I believe they are truly interested in getting to know me and my business, and want to help me design my personal roadmap for success. So glad to have a team to share the wins and help wade through the tough moments."
Susan - Artful Sweets
"I was flying by the seat of my pants in the first 6 years of running my wedding planning business, but once Ashley introduced TAG, I knew I had to jump in!
I trusted Ashley because of the successful businesses she’s worked on outside of TAG. My business has grown and added new team members since my TAG investment! I’m so grateful I joined!"
Laine - Laine Palm Planning
"I highly recommend investing in TAG.
When I first started my business, I had no idea what I was really getting myself into. And now that I’m a working mom, I want to make decisions that are smart for my business and family. Having a mentor like Ashley to run to with dire questions while gaining direction and confidence was imperative to my business success."
Josey - Sixpence events
Introducing
The Building Your Team Intensive
A 12 week, done-with-you course that offers a comprehensive breakdown of all the elements you need to build a successful and streamlined team.
Intentionally designed to accelerate the development and growth of your business by 2-3 years in just three short months!
what to expect
Intensive Outline
Now, it’s your turn to build the team you need and grow the business you want.
The Building Your Team Intensive - LIve Course
- Cultivate an Abundance Mindset
- Affording a Team (with companion tool)
- Finding, Interviewing, Hiring
- Setting Expectations
- Simply Creating SOPs & Training Plans
- Dealing With Common Challenges
- Confidently Leading Your Team
- Building Incredible Team Culture
- … and SO MUCH more!
Value: $4,997
Tools, Templates, Contracts, & Other Resources
- Independent Contractor and Employment Agreements
- Job Description Templates
- Copy and Paste Emails for Hiring
- Onboarding Checklist
- Sample Offer Letters
- Payroll and Time Tracking Tools and Recommendations
- Interview Sample Questions
- Candidate Rejection Emails
- ... and over 20+ tools to save you time!
Value: $1,997
Plus, INCREDIBLE Bonuses like...
Bonus #1: Financial Peace-of-Mind Bundle - Value: $997
Wondering if you can actually afford a team? Our Financial Peace-of-Mind Bundle teaches you how to run the right numbers so you will know if you can afford a team, understand the value of building a team (personally and in your business), and how to structure your costs to ensure maximum profits. Want a second set of eyes on the numbers? You will also have access to 1:1 coaching as needed to ensure you feel 100% confident financially with building your team.
Bonus #2: The Legal Confidence Bundle - VALUE: $3,497
Don't let the legal aspects of hiring hold you back! Start with a training with Caroline Fox of Engaged Legal discussing the choice of hiring Independent Contractors vs Employees so you can confidently decide which is right for your business. Then review a second training with Team SEG that will go over our Employee Agreement step-by-step.
This bundle is rounded out by giving you an Independent Contractor Agreement, an Employment Agreement, and Employment Handbook Template, along with additional templates, a review of an Employee Handbook, and SO much more to ensure you don't miss any important legal steps when onboarding your team.
And, all the tools and resources you'll need to seamlessly build your team.
Legal Resources ($3,497 value):
- Employee Agreement
- Independent Contractor Agreement
- Employee Handbook
- Restrictive Covenants
- W9, I9, 941s, and ALL IRS Documents
Financial Resources ($997 Value):
- TAG Custom Spreadsheets for:
- Pricing and Pay
- Profitable Team Growth
- List of Costs for Employers
- Workers Compensation Insurance
- TAG Custom Spreadsheets for:
- Pricing and Pay
- Profitable Team Growth
- List of Costs for Employers
- Workers Compensation Insurance
Hiring Resources ($997 Value):
- Job Description Template
- Applicant Form Questions
- Interviewing Best Practices and Tips
- Sample Interview Questions
- Sample Offer Letters
- Candidate Rejection Email Templates
- Onboarding Checklists
Managing & Leading Resources ($1,497 Value):
- Team Availability and Scheduler
- Lead/Assistant Surveys
- Performance Management Forms
- Professional Development Plans
- Tips on Holding Effective Meetings
- Dealing with a Difficult Team Member
- SOP for Firing a Team Member
Onboarding Resources ($1497 Value)
- Onboarding Checklist
- 1-9 IRS Form (Employment Eligibility)
- W-4 IRS Form (Employee Tax Withholding)
- W-9 IRS Form (Contractor Tax ID)
- 1099-NEC (Contractor Compensation Reporting)
- Employee Handbook
Meet business owners like you who are going from overwhelmed to confident growth:
"I've been able to breathe a sigh of relief! I have a clear path forward on how to grow my team, pay myself what my family needs and actually sleep at night. I owe the success I've seen over the past year to this amazing program!"
Christina - Happily Hitched
Pricing
Ready to get started? So are we! New intensives begin every 6 weeks, so apply now to reserve your spot in our next intensive!
3 Payments of:
$879
$2,497
We get it. An investment like this can feel like a stretch for entrepreneurs. But the truth is, this is the piece of your business that’s too important to learn the hard way. Make an investment today that drives bankable returns, instead of making costly mistakes in the future at a loss you can’t recoup.
1 Payment of:
Build your team
How it works!
Apply for the INtensive.
We focus on creative entrepreneurs and small business owners who are serious about building a team. If that’s you, join the waitlist now so you don't miss out.
Growing a team is challenging and exhilarating. We're here to guide you in taking steps towards your goals, without pressure to get it perfect on your own from the start.
Build your team.
Once you have a well-built team you can count on, your workload decreases while your income increases. Finally become that business owner who takes weekends off with family.
Reclaim your Dream.
"Dale, Ashley, and Kayla are some of the most uplifting and supportive people we know!"
Before the Intensive, we were unsure how to scale our business and what we needed to take to build a strong and healthy team. But since the program, we feel like a weight has been lifted off our shoulders. We were given clear guidance and resources to build our team- from finances to leadership training, the BYT Intensive covers it all.
Amanda & Mary - Sokoe social
"Building a team felt super overwhelming, and I worried about getting all the moving parts “right”.
Luckily, this program will thoughtfully guide you through a holistic hiring process - covering everything you’ve likely thought about, and more importantly, everything you don’t even know you should be thinking about. If you’re ready to grow your team, don’t do it without Ashley and Dale by your side!"
Sarah - Digital Grace Design
"When I initially thought about growing my business I was terrified about where to begin, but this was absolutely fantastic!
With their calm approach, an excellent group of expert panelists and the one on one's with Dale...my fears subsided and I was able to get past my "what if's"! I HIGHLY recommend these amazing people to those looking to grow build their businesses!"
Krista - Devascos Daughters
"Within the first three weeks, I hired a Social Media Manager AND an Online Business Manager.
Now, half way through the intensive, I am in the process of hiring our day-of team--following Ashley and Dale's tried-and-true hiring and onboarding process. The Intensive eliminated the clutter and late night hours spent researching the steps needed to take to grow a sustainable team."
Stephanie - Union event co.
"The weekly sessions keep me accountable and ensure I am intentional with this crazy scary task of creating & finding suitable team members.
I am super excited to implement these lessons into MGWD, and it is also incredibly reassuring knowing that Ashley & Dale are very much involved and supportive along the way."
Michelle - michelle Goodwin Weddings
"Ashley & Dale demystified the entire process from hiring a team through managing a successful team, and made it, dare I say, fun?!
The complexities and legalities of growing a team were very overwhelming. Ashley & Dale are wonderful coaches who truly care about the professionals in their program. I'm so grateful for the successful team I’ve built because of TAG’s help."
Kay - Kay Northrup Events
"Ashley and Dale are GOLD!
All the help and knowledge they bring to the table when beginning the process of building a team is priceless. I loved that not only could you participate during the intensive but you can go back videos and information whenever you need to."
Dana - Keyed Up Events
"I now have a team of 5, and I'm very grateful for everything I learned with them.
I really enjoyed working with Ashley and Dale. They both bring the hands-on experience in creating and managing a team plus all the leadership insights. They also bring other experts to the course."
Esme - Bodamaestra
"I have learned so much and am eager to put everything into practice.
I love being a part of the team-building intensive! Ashley & Dale have concrete steps to follow and practical, real-life advice to give."
Christa - Christa Graham Events
"We spent over a year dreaming about building a team, but were frozen by fear and what ifs.
The Intensive was the ultimate resource to answer questions of all capacities about the myriad of facets to running a team. The only way to step past that fear was to feel like we had the support of those with experience in our corner and that's exactly what The Intensive did for us!"
Cayla & David - Carhart Photography
We know you’ve worked extremely hard to create this thriving business, and we’re passionate about helping you grow your dream.
At The Abundance Group, we believe you deserve to breathe. To rest. To concentrate on the parts of the business that you’re passionate about, and hand off the parts you aren’t.
You should be able to do it without feeling like you’re risking what you’ve worked so hard to build. In fact, you should be able to do this while your business generates tens of thousands more in revenue each year.
The only way you can do it is by building a team you trust.
At The Abundance Group, we know how to help you build a dependable, efficient team — because we’ve built our own and helped countless others build theirs.
While Ashley's wedding planning business has grown into a team of over 40 planners across 10 states - grossing over $5 million in sales (and counting), it definitely didn't start that way.
Once her workload had outgrown the number of hours available in the day, Ashley knew the only way to grow her business and regain a sense of balance was to grow a team. Sound familiar?
Luckily, Ashley's dad, Dale, a highly-coveted leadership development coach for some of the largest fortune 500 companies, was there to guide her in scaling the company she's built today.
Along the way, they found that they needed to grow their team at TAG. This is where Kayla comes in. A former public school teacher, reformer of education law, and entrepreneur herself was just what this team needed so they begged her to come aboard and have lovingly referred to her as the adopted daughter in this now trio!
We love coaching small business owners through the process of building a team and we are known to have quite a bit of fun doing it!
Their motto is - Build Your Team. Live Your Dream. They want to help 15,000 service based business owners do just that!
You might be excited about building your team, but a little worried about...
If you can afford to hire a team...
We get it! Choosing to build a team comes with additional expenses, and you might worry if you're financially ready to make this next step.
That's why we include our Financial Peace-of-Mind Bundle as a bonus so you can confidently run the right numbers to find out if you can afford a team, understand the value of building a team (personally and in your business), and how to structure your costs to ensure maximum profits.
Want a second set of eyes on the numbers? You will also have access to 1:1 coaching as needed to ensure you feel 100% confident financially with building your team.
Bonus Value: $997
The legal side of hiring a team...
Our second bonus, the Legal Confidence Bundle, will ensure you don't let the legal aspects of hiring hold you back!
Start with a training with Caroline Fox of Engaged Legal discussing the choice of hiring Independent Contractors vs Employees so you can confidently decide which is right for your business. Then review a second training with Team SEG that will go over our Employee Agreement step-by-step.
This bundle is rounded out by IRS forms and information, additional templates, a review of an Employee Handbook, and SO much more to ensure you don't miss any important legal steps when onboarding your team.
Bonus Value: $3,497
Join the Building Your Team Intensive now, and receive:
Building your Team Intensive - Live Course Value: $4,997
Tools, Templates, Contracts, Resources Value: $1,997
Bonus #1: Financial Peace-of-Mind Bundle Value: $997
Bonus #2: Legal Confidence Bundle Value: $3,497
Bonus #3: Live support during the program Value: $2,200
Building your Team Intensive - Live Course Value: $4,997
Tools, Templates, Contracts, Resources Value: $1,997
Bonus #1: Financial Peace-of-Mind Bundle Value: $997
Bonus #2: Legal Confidence Bundle Value: $3,497
Bonus #3: Live support during the program Value: $2,200
Total Program Value: Over $13,600
If you hurry you can get in for only $2,497
"Ashley and Dale demystified the entire process and made it, dare I say, fun?!"
The complexities and legalities of growing a team were overwhelming. I so desperately wanted to do it right, but really had no idea what I was doing besides having hired a few interns. They are wonderful coaches who truly care about the professionals in their program. I am so grateful for the successful team I’ve built because of TAG’s help.
Kay - Kay Northrup Events
"I went in with so many questions about starting my team. I now feel equipped to do so, and to do it well!
It’s full of actionable information, real-life business examples, expert speakers and real-time coaching with Ashley and Dale. The connections in the group are invaluable. I truly have a team and support system while growing my own planning team, and feel empowered and educated to make it happen!"
Erica - Piece of cake
"The Building your Team Intensive was the answer to my prayers and future plans.
They encouraged us to not be afraid to implement while learning. In mid-June, I started the employee search process and am happy to report that I will be hiring a handful of applicants to be Lead Planners and Assistants.We will be totally ready for the 2022 Wedding Boom in Atlanta, GA."
Irene - Irene Tyndale Events
"If you want to build a team, this is the course for you!
It's a great intensive to be a part of for businesses that want to grow their team, but don't know where to start. It was very informative and Dale & Ashley were always available for questions and help, which was truly beneficial."
Erica - Infinite Events
"It's actually the first mastermind that I've purchased that I feel like I got exactly what I expected!
I was looking for a relatively quick, jam-packed, off-to-the-races type of course and I feel like that's what I got. In 12 weeks I was able to build out an entire hiring, training, and leadership development program for my team."
Alexis - Burst Weddings
"It's actually the first mastermind that I've purchased that I feel like I got exactly what I expected!
I was looking for a relatively quick, jam-packed, off-to-the-races type of course and I feel like that's what I got. In 12 weeks I was able to build out an entire hiring, training, and leadership development program for my team."
Alexis - Burst Weddings
"Being a part of The Abundance Group was exactly what I needed to upscale my business.
I knew I was at the point of needing help, but had no idea where to begin. Ashley and her Dads knowledge to guide you in the right direction is unparalleled. They also nail the off the wall questions you throw at them too 😉 "
Kelly - roan wedding events
"I will be forever grateful for this program!
Before The Abundance Group Intensive, I was completely lost in my business and didn’t know which direction to go. I knew I wanted to grow my team but had no clue how. Dale + Ashley answered all of the questions I had and more that I didn’t know that I needed to ask. They gave me the confidence to grow my business and team the proper way!"
Rachel - heart pine weddings
"Joining The Abundance Group was one of the best decisions I made for my business.
Being able to join a class and ask questions live was a huge help. I do not think that I would be where I am at with my team if it wasn't for this course. I am now confident in my interview process and love my training process because of this course. I highly recommend working with this team if you can."
Liz - Liz courtney photography
"The Build Your Team Intensive Workshop with Ashely and Dale far exceeded expectations!
The tools they provide are exceptional! Highly recommend to any company looking to scale up with confidence! Thank you Ashley and Dale!"
Marah - marah cole designs
Frequently Asked Questions
Each course is 12 weeks long, and we onboard new cohorts throughout the year. The best way to stay in the know is to join our waitlist-- our seats fill fast!
You will have 30 days to download all the content once you complete the program, or join our TAG Membership for continued support. Then you’ll receive updated course material access along with real time unlimited support as you grow your team.
2-3 hours per week. Roughly 30 hours for the entire 12 week course.
Nope! Just show up and be ready to take action!
You’ll get access to the TAG team, including Dale, Ashley, and Kayla.
$2497 if paid in full, or 3 monthly installments of $879. Click here for more details!
The 12 week Build Your Team Intensive isn’t really a course. It’s a done-with-you coaching experience. You won’t just buy a video course you’ll never use. You’ll get access to our team. Ask the questions you have, get the accountability you need, and grow the team you deserve.
Ultimately that is up to YOU. You can spend months (or YEARS) of your life trying to piece this program together on your own.
OR You can let us take 30 hours to teach you all of the ins + outs we've learned. YOU can put our expertise to work for you.
Can You Afford NOT to? Aren't you already passing up jobs/income because you can only take on the work of one person? Aren't you giving away thousands in man-hours? This is the investment NOW to make you money in the future.
It’s time to ditch the overwhelm of your business and leap to the next level with a team you trust.
Whether your goal is to finally break into taking home six figures, to build a legacy, or to have time with family again, building a team is your way to get there. Kill your to do list — that you never have time to do — and watch your unstoppable team grow your business.
