Build your team with EASE.

Apply for our signature 12-week Building Your Team Intensive Program

Apply for the intensive!

Build a team • Work less • Make more

Sound familiar?

Your business is making an impact on the world.


Bring on people who love your company as much as you do?

Trust someone else with your brand's reputation?

Know your team will be hard-working, driven, and creative?

Have full confidence your team can execute without you.

When you build a team for your business, you get your balance back. Free up valuable brain space for dreaming, for strategizing, and for materializing the next phase of your journey.

Maybe you've even thought about building a team, but are paralyzed by the thought of making costly mistakes...

"Should I hire employees or independent contractors?"

Hiring isn't a good time for a game of eeny-meeny-miny-mo. Confidently make the right choice for your business, and avoid costly fines, back taxes, and legal fees.

"How do I know if I'm onboarding the right people?"

It’s important to onboard the right people to maintain great retention on your team, and so you don’t have to keep paying to train new team members. Remember, we're looking for more than just people we like.

"What kind of insurance will I need with a team?"

As your team evolves, so should your insurance.  Always be prepared so if something goes wrong or you need to create an exit strategy for a team member, you're not hit with unexpected out of pocket expenses.

"What if I'm not up to the task of both growing my business and leading a team?"

Don't risk declines in your business as your team experiences growing pains. It's important to remember to pour into your leadership skills so you can continue to positively influence your team and always have the opportunity to scale. 

Good news - You don't have to build your team alone!  Leave the overwhelm behind and let us guide you through setting your team up properly from the start.

You deserve to:

Work less. Make more.

We want you to take off on those weekends at the lake with your family without sacrificing your income or your brand.

Take a step back.

You’ve dreamed of earning a substantial income while doing work you’re passionate about. With a team, you can live that dream while breathing normally.

Become a respected leader.

Great leaders are really just great coaches. Once you discover how to coach your team, you can serve them and your clients well.

Apply for the intensive!

We teach you how to lead your team like an empowering coach, instead of an order-barking boss.

When you think of “leadership,” what pops into your mind? Professional growth seminars that come with a hefty price tag and too many growth charts and workflows to count? 

Complicated + boring = unattainable. But it doesn’t have to be that way!

That’s why we’ve developed the 12-week Building Your Team Intensive Program. Trust us, there are deep pitfalls to dodge when building your team — the kind of pitfalls that can ruin your business.

We want you and your business to have a huge impact, and you can do that by surrounding yourself with the right people.

Warning: Before you go on...

This program is not for you if you’re looking for the run of the mill internet course you’ll buy and never use.

The 12-week Building Your Team Intensive Program is a live coaching and accountability experience, where we teach you everything you need to know about growing a dependable, efficient, passionate team.

Are you in?

Apply for the intensive!

"Take the's intense, but in the best way possible!

The Intensive was exactly what I needed to help wrap my head around everything that I needed to think of/do in order to grow my business into a team. I now have a team and know how to accurately approach contractors/employee contracts, payroll, what I can afford to pay and all those tiny little details that we originally think we don't know how to do."

Kelly K.

"Ashley and Dale are a dynamic duo! They seriously thought of everything for this course!

The tools they have provided are invaluable and I'm so excited to implement everything I have learned to continue to build a larger team and continue to strengthen my already existing team. If you are looking to build a team, this course is a no brainer!"

Krista D.

"Joining the Intensive has been one of the best decisions I've made for my business. 

Before joining, I felt so overwhelmed with the thought of hiring and onboarding. Now, I have a clear roadmap to guide me through the process and a support system available every step of the way!"

Desiree W.

"I have taken a few intensives in my day and no other program has given me the take-aways like TAG did.

I really needed a program with tools to grow my team, learn the options I had with the team, and really approach my business in a smart way to set myself up for success. Ashley and Dale balance each other perfectly in this program; I felt like I was getting a 2-in-1 approach."

Michelle V.

"From practical tools to mindset and brainstorming opportunities, it was a comprehensive training on how to be successful with a team.

This was one of the best business decisions I have made so far! I was at the very beginning stages of having a team when I started it, and Ashley and Dale went through everything I needed to set my company up the best way for my vision."

Jenny A. 

"This program is a true blessing and a resource that I know I can always refer back to as I add new team members and continue to dream big.

I knew that if I wanted to scale up without losing my mind and also service my clients well, I needed to bring in some help. Ashley and Dale covered all of the bases from mindset, to hiring, to leadership skills...they were an open book with NO FLUFF!"

Janel H.

"Since being a member of the TAG family, I have taken more action with my business, have become more visible, and have generated more qualified leads.

This was one of the best decisions I have made for my business. Ashley and Dale really care about their members and genuinely want you to succeed! The Abundance Group really lives up to its name!"

Josie C.

"Joining TAG a few months ago was a leap of faith that now feels like one of the best business decisions I’ve made

I’ve been delighted by the level of support and the depth of their services. I believe they are truly interested in getting to know me and my business, and want to help me design my personal roadmap for success. So glad to have a team to share the wins and help wade through the tough moments."

Susan K.

"I was flying by the seat of my pants in the first 6 years of running my wedding planning business, but once Ashley introduced TAG, I knew I had to jump in!

I trusted Ashley because of the successful businesses she’s worked on outside of TAG. My business has grown and added new team members since my TAG investment! I’m so grateful I joined!"

Laine P.

"I highly recommend investing in TAG.

When I first started my business, I had no idea what I was really getting myself into. And now that I’m a working mom, I want to make decisions that are smart for my business and family. Having a mentor like Ashley to run to with dire questions while gaining direction and confidence was imperative to my business success."

Josey S.

Kind words from students like you.

what to expect

Intensive Outline

Now, it’s your turn to build the team you need and grow the business you want.

Here's what's included in the 12-week program:

Week 2: Affording YOUR Team | Financial Tools

Week 1: Mindset beyond A Solopreneur

Week 3: Structuring Your Team

Week 4: SOPs and Training Your Team

Week 5: Implementation Week | Office Hours

Week 6: Finding, Interviewing, and Hiring 

Week 7: Onboarding and Expectation Setting

Week 8: Dealing with Common Challenges of Teams

Week 9: Implementation Week | Office Hours

Week 10: Managing High-Performance Teams

Week 11: Confidently Leading Your Team

Week 12: Building an Incredible Team Culture

Plus, Bonus Video Sessions like...

Financial Tool Walkthrough - with Dale and Ashley

Overwhelmed by the thought of making sure you can actually afford a team? We created this bonus 90-minute walkthrough of our go-to financial tool to ensure you feel 100% confident that you can always afford payroll and run your business!

Everything Legal - with Caroline Fox of Engaged Legal

Worried about the legal side of building a team? Don’t worry! This session was created to address all of your questions about independent contractors vs employees, along with creating contracts and clauses that are crucial to include when structuring and hiring a team. 

Payroll, Taxes, and Compensation - with Matt Mohning of MSM Financial

When you think about taxes, payroll, and compensation, does your stomach turn a little? We get it! This bonus will address all your questions about payroll, additional costs, taxes, and overall team compensation plans - without the intimidating financial lingo.

And, all the tools and resources you'll need to seamlessly build your team.

Legal Resources like:

  • Independent Contractor vs Employee Workbook 
  • Contract Templates List
  • Legal Links and direct IRS Links
  • Lawyer Recommendations List (by State)

Onboarding Resources like:

  • Onboarding Checklist
  • I9 IRS Form Link
  • W4 IRS Form Link
  • W9 IRS Form Link
  • 1099 - NEC IRS Form Link

Interviewing & Hiring Resources like:

  • The Ultimate Guide to Hiring (a $197 value)
  • Position Description Example Format
  • Email Templates - Throughout the Hiring Process
  • Interview Tips and Best Practices Doc
  • Sample Interview Questions
  • Lead Planner Interview Questions - Real World Example
  • Offer Letter Examples - Simple and Sophisticated versions
  • Candidate Rejection Email

Financial Resources like:

  • List of Costs for Employers
  • Payroll & Time Tracking Resource List and Links
  • 941 IRS Form Link (Quarterly Employer Tax Reporting)
  • Workers Compensation Insurance Information

Managing & Leading Teams Resources like:

  • Performance Review Templates
  • Lead and Second Assistant Survey’s - Real World Example
  • Summary of the 21 Irrefutable Laws of Leadership
  • How to Deal with a Difficult Team Member - A 5-Step Process Document

Meet business owners like you who are going from overwhelmed to confident growth:

"The best thing I have ever done. They hold your hand throughout the process, walk you through the pain points of building a team and give you all the tools and resources you need to be the best leader and coach."

- Penny B.


Ready to get started? So are we! New intensives begin every 6 weeks, so apply now to reserve your spot in our next intensive!

3 Payments of



1 payment of

We get it. An investment like this can feel like a stretch for entrepreneurs. But the truth is, this is the piece of your business that’s too important to learn the hard way. Make an investment today that drives bankable returns, instead of making costly mistakes in the future at a loss you can’t recoup. 

Apply for the Intensive!

Build your team

How it works!

Apply for the INtensive.

We focus on creative entrepreneurs and small business owners who are serious about building a team. If that’s you, fill out the program application now.


Growing a team is challenging and exhilarating. We're here to guide you in taking steps towards your goals, without pressure to get it perfect on your own from the start.

Build your team.


Once you have a well-built team you can count on, your workload decreases while your income increases. Finally become that business owner who takes weekends off with family.

Reclaim your Dream.


"Adding to my team not only freed up my own time, but also increased my bottom line and expanded my services.

I've increased the weddings I do, and have started offering music video producing here in Nashville as well.  I have more time to focus on leads, networking, and ultimately getting more business which has a direct impact on my bottom line."

Maggie B.

"I went in with so many questions about starting my team. I now feel equipped to do so, and to do it well!

It’s full of actionable information, real-life business examples, expert speakers and real-time coaching with Ashley and Dale. The connections in the group are invaluable. I truly have a team and support system while growing my own planning team, and feel empowered and educated to make it happen!"

Erica B.

"The Building your Team Intensive was the answer to my prayers and future plans. 

They encouraged us to not be afraid to implement while learning. In mid-June, I started the employee search process and am happy to report that I will be hiring a handful of applicants to be Lead Planners and Assistants.We will be totally ready for the 2022 Wedding Boom in Atlanta, GA."

Irene T.

"If you want to build a team, this is the course for you! 

It's a great intensive to be a part of for businesses that want to grow their team, but don't know where to start. It was very informative and Dale & Ashley were always available for questions and help, which was truly beneficial."

Erica T.

"It's actually the first mastermind that I've purchased that I feel like I got exactly what I expected!

I was looking for a relatively quick, jam-packed, off-to-the-races type of course and I feel like that's what I got. In 12 weeks I was able to build out an entire hiring, training, and leadership development program for my team."

Alexis A.

"It's actually the first mastermind that I've purchased that I feel like I got exactly what I expected!

I was looking for a relatively quick, jam-packed, off-to-the-races type of course and I feel like that's what I got. In 12 weeks I was able to build out an entire hiring, training, and leadership development program for my team."

Alexis A.

"Being a part of The Abundance Group was exactly what I needed to upscale my business.

I knew I was at the point of needing help, but had no idea where to begin. Ashley and her Dads knowledge to guide you in the right direction is unparalleled. They also nail the off the wall questions you throw at them too 😉 "

Kelly J.

"I will be forever grateful for this program!

Before The Abundance Group Intensive, I was completely lost in my business and didn’t know which direction to go. I knew I wanted to grow my team but had no clue how. Dale + Ashley answered all of the questions I had and more that I didn’t know that I needed to ask. They gave me the confidence to grow my business and team the proper way!"

Rachel B.

"Joining The Abundance Group was one of the best decisions I made for my business.

Being able to join a class and ask questions live was a huge help. I do not think that I would be where I am at with my team if it wasn't for this course. I am now confident in my interview process and love my training process because of this course. I highly recommend working with this team if you can."

Liz c.

"The Build Your Team Intensive Workshop with Ashely and Dale far exceeded expectations!

The tools they provide are exceptional! Highly recommend to any company looking to scale up with confidence! Thank you Ashley and Dale!"

Marah C.

Kind words from students like you.

Frequently Asked Questions

When does the course begin and end?

Each course is 12 weeks long, and we onboard a new class about every six weeks. Apply now to get in on the next round!

Do I get lifetime access to the course material?

You will have 30 days to download all the content once you complete the program, or join our TAG Membership for continued support. Then you’ll receive updated course material access along with real time unlimited support as you grow your team.

What is the time commitment per week?

2-3 hours per week. Roughly 30 hours for the entire 12 week course. 

Are there costs besides the enrollment cost?

Nope! Just show up and be ready to take action!

Do I get community support, or access to you?

You’ll get access to the TAG team, including Dale and Ashley.

What's the investment? Are there payment plans?

$2497 if paid in full, or 3 monthly installments of $879.  Click here for more details!

What's so unique about this course?

The 12 week Build Your Team Intensive isn’t really a course. It’s a done-with-you coaching experience. You won’t just buy a video course you’ll never use. You’ll get access to our team. Ask the questions you have, get the accountability you need, and grow the team you deserve. 

How do I know if it's the Right Time?

Ultimately that is up to YOU. You can spend months (or YEARS) of your life trying to piece this program together on your own.

OR You can let us take 30 hours to teach you all of the ins + outs we've learned. YOU can put our expertise to work for you.

Can I Afford It?

Can You Afford NOT to? Aren't you already passing up jobs/income because you can only take on the work of one person? Aren't you giving away thousands in man-hours? This is the investment NOW to make you money in the future.

"Take it from me: this will help you get where you need to be with a framework built to help you grow!  DO IT!!

I was FULLY skeptical, but can confidently say I've learned tangible steps that give me the vision for where my business and energy need to go in order to scale my business properly. You'll walk away with direction and hope that you can really buy your time back!"

Ivan W.

"Building a team felt super overwhelming, and I worried about getting all the moving parts “right”.

Luckily, this program will thoughtfully guide you through a holistic hiring process - covering everything you’ve likely thought about, and more importantly, everything you don’t even know you should be thinking about. If you’re ready to grow your team, don’t do it without Ashley and Dale by your side!"

Sarah B.

"When I initially thought about growing my business I was terrified about where to begin, but this was absolutely fantastic!

With their calm approach, an excellent group of expert panelists and the one on one's with fears subsided and I was able to get past my "what if's"! I HIGHLY recommend these amazing people to those looking to grow build their businesses!"

Krista H.

"Within the first three weeks, I hired a Social Media Manager AND an Online Business Manager.

Now, half way through the intensive, I am in the process of hiring our day-of team--following Ashley and Dale's tried-and-true hiring and onboarding process. The Intensive eliminated the clutter and late night hours spent researching the steps needed to take to grow a sustainable team."

Stephanie L.

"The weekly sessions keep me accountable and ensure I am intentional with this crazy scary task of creating & finding suitable team members.

I am super excited to implement these lessons into MGWD, and it is also incredibly reassuring knowing that Ashley & Dale are very much involved and supportive along the way."

Michelle G.

"Ashley & Dale demystified the entire process from needing to hire a team through managing a successful team, and made it, dare I say, fun?!

The complexities and legalities of growing a team were very overwhelming. Ashley & Dale are wonderful coaches who truly care about the professionals in their program. I'm so grateful for the successful team I’ve built because of TAG’s help."

Kay N.

"Ashley and Dale are GOLD!

All the help and knowledge they bring to the table when beginning the process of building a team is priceless. I loved that not only could you participate during the intensive but you can go back videos and information whenever you need to."

Dana A. 

"I now have a team of 5, and I'm very grateful for everything I learned with them.

​​I really enjoyed working with Ashley and Dale. They both bring the hands-on experience in creating and managing a team plus all the leadership insights. They also bring other experts to the course."

Esme K.

"I have learned so much and am eager to put everything into practice.

I love being a part of the team-building intensive! Ashley & Dale have concrete steps to follow and practical, real-life advice to give."

Christa G.

"We spent over a year dreaming about building a team, but were frozen by fear and what ifs.

The Intensive was the ultimate resource to answer questions of all capacities about the myriad of facets to running a team. The only way to step past that fear was to feel like we had the support of those with experience in our corner and that's exactly what The Intensive did for us!"

Cayla & David C.

Kind words from students like you.

At The Abundance Group, we believe you deserve to breathe. To rest. To concentrate on the parts of the business that you’re passionate about, and hand off the parts you aren’t.

You should be able to do it without feeling like you’re risking what you’ve worked so hard to build. In fact, you should be able to do this while your business generates tens of thousands more in revenue each year.

The only way you can do it is by building a team you trust. 

We know you’ve worked extremely hard to create this thriving business, and we’re passionate about helping you grow your dream.

At The Abundance Group, we know how to help you build a dependable, efficient team — because we’ve built our own and helped countless others build theirs.

TAG is led by a daughter/dad duo of Ashley, a creative entrepreneur and wedding planner with over 40 employees across 10 states, and Dale, a highly-coveted leadership development coach for some of the largest fortune 500 companies, who has helped over 1.2 million people throughout his career.

We know it’s a big leap to build a team, but we want you to know you’re not alone, and which is why we’ve developed this step-by-step roadmap to get you there.

It’s time to ditch the overwhelm of your business and leap to the next level with a team you trust.

Whether your goal is to finally break into taking home six figures, to build a legacy, or to have time with family again, building a team is your way to get there. Kill your to do list — that you never have time to do — and watch your unstoppable team grow your business.

Apply for the intensive!

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